Remember the last time you felt defeated?

You thought you had a great idea, but the boss didn’t think so.

You had a great plan, but unexpected obstacles sent it crashing off course.

You gave it your all and you came up short. Or you’re kicking yourself because you know you could have given more.

It’s the sad and ashamed acknowledgement that you didn’t reach your goal. That sinking feeling that maybe you’re just not enough.

Maybe you feel like that right now.

In those moments, do you ever look at other “successful” people and wonder, “how does it seem they’re always winning at life?”

Let me tell you something: No one can win at everything 100% of the time. We all know the familiar feeling of defeat. Every person has felt the heavy weight of failure.

Failure is a part of life.

“I can accept failure, everyone fails at something. But I can’t accept not trying.” —Michael Jordan

Some failures are worse than others. This week, I may oversleep and be late to a meeting. Or realize I forgot to pay my water bill on time. Next week, I might have a big proposal get rejected.

As part of the infomercial world, I see products fail all the time. It’s an endless parade of successes and failures as products come and go. People come in with the “next big thing” only to fall way short of their expectations.

No matter the degree, it’s easy to let defeat wear us down. Even small defeats pile up until we’re struggling uphill with a hundred-pound sack on our back.

At the worst point of this cycle, you convince yourself it’s easier to just let life barrel over you. It seems like one defeat always leads to another. Will you ever get ahead?

Of course you will. I’m no stranger to that feeling either, but I’ve been in business long enough to realize that failure is never the final answer.

And I’m here to help you build the personal stamina to bounce back in the face of failure and defeat. You can get my set-by-step guide to succeeding in life here for free.

Pivot When Necessary (and It’s Always Necessary)

Do you know how long it took to make Dyson a household name?

James Dyson got his idea for a powerful and effective vacuum 15 years before his first model hit the market. It took him 5,126 attempts to invent a bagless vacuum cleaner that worked the way he imagined.

Today, Dyson is not only worth over $4.6 billion, but his company is setting a benchmark for encouraging curiosity, creativity, and innovation. Because its founder learned the value of the long way.

This is just one example. You know what I tell people whose product isn’t a great success? Test it again. Make changes.


It’s a popular word in the tech world, a new way to talk about failure. I think it’s a great way to look at things. Take away the word “fail” and make it about forward motion.

Is the direction your product is going in not working for you or potential customers? Shift gears. What’s missing? That’s what you need to figure out.

And that might take more than one round of failure. But that’s okay, because each time you’ll learn something new. Your product will get better. YOU will become wiser.

And those are the real building blocks of success.

Perspective is the Key to Converting Failure

“Success is stumbling from failure to failure with no loss of enthusiasm.” –Winston Churchill

Can you view the sapping feeling of defeat with new eyes? The next time something goes wrong, shift your perspective.

Instead of seeing it as a failure, see it as a test that didn’t work. You’ve eliminated a problem. Keep troubleshooting and eventually you’ll solve it.

When I was younger, if I failed, I would be devastated. I just couldn’t deal with it. I’ve had business ventures that I thought were a sure thing, only to lose money on them. But over time, I learned to keep pushing forward, and in the end that’s how I achieved success.

Did I drop out of the entrepreneurial world just because of a few failures? Absolutely not. When something went wrong, I shifted direction. Those experiences led me down new paths, into the world of infomercials and Shark Tank and beyond.

If you feel like you’re starting to drown, keep swimming in a new direction! Keep pushing forward. Face your failures, and you’ll have a more successful outcome at the end of the day!

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